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                           May 4, 2021

       Ben Kohn
       Chief Executive Officer
       PLBY Group, Inc.
       10960 Wilshire Blvd., Suite 2200
       Los Angeles, CA 90024

                                                        Re: PLBY Group, Inc.
                                                            Registration
Statement on Form S-1
                                                            Filed April 28,
2021
                                                            File No. 333-255585

       Dear Mr. Kohn:

              This is to advise you that we have not reviewed and will not
review your registration
       statement.

               Please refer to Rules 460 and 461 regarding requests for
acceleration. We remind you
       that the company and its management are responsible for the accuracy and
adequacy of their
       disclosures, notwithstanding any review, comments, action or absence of
action by the staff.

                                                        Please contact Cara
Wirth at (202) 551-7127 with any questions.




                           Sincerely,


                           Division of Corporation Finance

                           Office of Trade & Services
       cc:                                              W. Stuart Ogg